Today's global headlines in social media analytics
- Social media research specialist Fizziology launches Sports Tracker to provide sports industry with sentiment analysis
- Social data platform company DataSift announces content partnership and integration with NewsCred to create data-platform designed to provide deep integration between social media monitoring and news monitoring
- Alteryx hires former Oracle VP Product Marketing Rich Schultz as Senior VP Marketing
- Selling Source’s Q Interactive unveils mobile advertising platform and social media services
Energy industry leaders on the role of data in developing the potential of smart grid capabilities - by Bart King, Cleantech Communications
Companies that have successfully invested in big data analytics are unlocking its business potential, and new technologies are storing and analysing data ever more affordably.
Blog comments. Reviews. Call centre transcripts. Social Media Content...Etc. Etc. These days, textual data comes in many forms, and from many sources. But what to do with it all? Many companies have terabytes of the stuff, but have yet to understand how to exploit it properly.